Digital Product Design Solution

With user-centered approach, the goals was to create an intuitive interface for effortless financial management while incorporating gamification.

Berlin

2010

50-101

Improved Onboarding Process

35%

Increase in User Retention

25%

Increase in Time Spent on Website

84%

Pink Flower

Challenge

The app had a cluttered interface, making it difficult for users to navigate and find essential features. Users were facing issues with the onboarding process, which was affecting new user adoption rates. The app lacked personalization and customization options, making it less engaging and user-friendly.

Results

The redesigned app features a clean, clutter-free interface, making it easier for users to navigate and access essential features.The improved onboarding process resulted in a 35% increase in new user adoption rates.The addition of personalization and customization options enhanced user engagement, leading to a 25% increase in user retention rates.